Numagoo Blog

Why E-mail newsletters are still important.

6th January 2014 Posted by numagoo

Social Media is incredibly important to the online marketing of companies in 2014. However, as a business you shouldn’t ignore the social credibility of the age old e-mail newsletters. According to a recent survey there are nearly 2.9 billion e-mail users in the world – that is more than the number of Facebook and Twitter users combined. With such a massive reach available, e-mail marketing is as important as social media marketing and SEO.
With a newsletter the business is in complete control, choosing what information is to be shared and when. Customers are more likely to trust a business that sends them periodic useful non-spammy e-mails than businesses that collect e-mails solely as a means to distribute marketing mailers. It is a slick efficient way to communicate and evaluate with customers every month. Email, one of the primary digital platforms for communication is still one of the most successful social platforms around.
If you like the sound of a newsletter but don’t think you would be comfortable to create it yourself or have the time to do so, Numagoo can help. We are able to market your social media platforms and also create newsletters. Chat to us today for more info.