North Wales Caravans

Our client needed his website to portray the commercial aspect of caravan sales in North Wales to engage customers in the various aspects of holiday home ownership. This includes the benefit of purchasing new and used caravans for sale, finance, static caravan insurance and North Wales holiday parks on which static caravans and holiday lodges can be sited.

Approach

Due to business expansion, our clients required design makeovers for all their existing websites to increase conversions rates from enquiries to sales; to improve brand awareness and user experience; to reduce labour intensive back-office systems, allowing staff to concentrate on sales strategy.
Our client needed his websites to portray the commercial aspect of caravan sales in North Wales to engage customers in the various aspects of holiday home ownership. This includes the benefit of purchasing new and used caravans for sale, finance, static caravan insurance and North Wales holiday parks on which static caravans and holiday lodges can be sited.

Results

The website redesigns improved brand awareness, user experience and left staff to focus on their jobs rather than intensive website administration.
Since the content management system is integrated across all websites it is only necessary to upload the caravans once instead of 5 times.
Our SEO team has increased traffic to the website from practically zero to between 20 – 60,000 visitors per month. This has resulted in an average of 30 static caravans being sold per month, from minimal sales previously, producing an estimated £500k monthly.
All websites have busy social media accounts and significant sales and bookings are made from them, especially via Facebook.

What our client said

Numagoo worked hard to give our business a more modern look and effortlessly developed our websites to improve our customers’ experience. WordPress is an easy platform for our staff to use and Numagoo is always there to advise if we need help.
We are more than happy with the management service Numagoo provides for all our websites, SEO and social media accounts.
We are now able to track our customers rather than guess what they are up to which has vastly improved our sales and interaction with them.
During the process of working on 5 of our websites, Numagoo clearly had the ability to multi-task, keeping us up to date with progress. Despite his own business growth, Phil has never lost the personal touch which was one of the reasons we employed Numagoo originally.
We are incredibly pleased with the way Numagoo improved our bottom line and put the same effort into our business as they do for their own
"

Jonathan & Oliver Seldon
North Wales Caravans

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